Apple September 2018 Keynote Announcements for iPhone

For any iOS development company anywhere in the world, it becomes important to track the Apple’s keynote event. Apple’s big annual event to release new iPhones took place on 12 Sept, 2018 in the Steve Jobs Theatre and as expected, Apple announced an array of new products coming in the near future. There has been many speculation and leaks before this event. In this keynote, Apple revealed the not only the next generation of iPhones, but also a new Apple Watch too. The iPhone XS, XS Max, XR and Apple Watch Series 4 are officially released. In this article, we are telling about the essential information on all of the big announcements from the event. This keynote dealt almost exclusively with new iPhones and Apple Watch and surprisingly there was nothing about new AirPods or AirPower wireless charging mat.

Apple Watch Series 4

The first big announcement at Apple’s September 2018 event was the Apple Watch Series 4. The most important change is in the display area; like the upgrade from iPhone 8 to X, the Apple Watch Series 4 has slimmer bezels than before. This allowed Apple to slightly up the size of the displays – 40 and 44 mm respectively and without any real change to the size of the body. The corners are more rounded than before and the Series 4 UI has been updated to take its advantage. Other than the new display, there is an upgraded Digital Crown which now features haptic feedback, providing a satisfying click when interacting with the Watch. It also has an electrical heart sensor, allowing you to take real-time ECGs. It is the first of its kind health device provided over-the-counter to consumers. Apple also highlighted the watches’ louder speakers and other improvements, as well as new health related features such as the ability to detect when the wearer falls down this triggering new options for altering emergency services. Series 4 watches were released later on September 21.

iPhone XS

For any iOS App Development Company the more interest will be in the iPhones then Apple Watch. And therefore the next during the keynote was the new iPhones. First in the list was the iPhone XS which serves as the follow up to the last year’s costlier iPhone X. It features an edge to edge screen with curved sides. It comes in three finishes i.e. gold, silver and space gray. It has 5.8-inch screen when measured diagonally. Despite being greater than the iPhone 8 Plus’s screen size, it is actually a smaller overall phone launched by Apple after doing lots of research.


The screen in XS is a Super Retina OLED display and features a 2436*1125 resolution which many expected features like True Tone and HDR 10 support. This phone also has Face ID, better speakers, better CPU and GPUs and much more. It also has improved cameras on the front and back about which Apple showcased a lot. The battery lasts upto 30 minutes more than that of the earlier iPhone X. The release date of iPhone XS was September 14, 2018. It comes with various memories like 64 GB, 256 GB and 512 GB.

 

iPhone XS Max

Many iOS App Development Services also want to know more about iPhone XS Max. Other than iPhone XS, Apple also released XS Max. This is the new name for the previously known Plus model and it is actually a large XS. It has a 6.5-inch OLED display with 2688x1242 resolution. Despite a much larger screen than the 5.5 inch iPhone 8 Plus, it is around the same size as that phone. The battery life offers up to 90 minutes more than the iPhone X.


The release date of iPhone XS Max was also September 21, 2018. It also comes in different memory sizes like 64 GB, 256 GB and 512 GB.

iPhone XR

Alongwith iPhone XS and XS Max, which are Apple’s top and high-end devices, Apple is also introducing another new phone with more features i.e. the iPhone XR. This phone offers an iPhone X style experience for example it doesn’t has home button. But it has an LCD screen, rather than the fancier OLED display which are offered on the XS and XS Max. The 6.1 inch display with Liquid Retina Tech still extend to the edges.

Expert iOS App Developers are more interested in knowing about latest iPhones as they want to develop latest iOS apps which can run on these smartphones. In iPhone XR, the camera has the same technology as that of the XS and XS Max. It also offers Portrait mode but with only one camera rather than two. It is powered by A12 Bionic chip and its battery life as compared to the iPhone 8 Plus can last 90 minutes longer. The release date of iPhone XR is October 26. It is cheaper than iPhone 8 Plus.

Conclusion

With its annual Keynote event, Apple keeps in revealing more and more high-tech and innovative products especially iPhones and iWatches. The iOS app development companies which are dealing in the iOS app development must go through the features of these devices if they want to develop latest iOS apps which can also be downloaded and installed on these devices. This article is created with the intent to provide you with some key information about the new features of the recently released Apple’s devices in the Apple Keynote 2018 which was held on 12 September, 2018. With the newly released iPhone XS, iPhone XS


Max and iPhone XR, Apple want to become and remain leader in the smartphone marketspace.